The Client
Maisies Delicious Traybakes, named after the owners daughter, is a small home baked goods company, producing goods such brownies, spongecake and cupcakes.
The Project
The owner of Maisies Delicious Traybakes needed a logo developing. Having been named after her daughter, it was important to have a sense of youth and playfulness in the branding.
Early logo concepts and sketches